Golf Is Great No Matter What Your Age

Golf Is Great No Matter What Your Age

By: Arlen Bento, WGCA contributing writer Golf is a great game, no matter what your age!  No other game or sport in the world is as age-friendly as golf on the highest level of competition. Davis Love III, an icon in professional golf, proved that even after injuries and surgery,  a great golfer can find a way to win on the PGA Tour.  Love put together a stellar final-round 64 at Sedgefield Country Club on Sunday at the Wyndham Championship to claim his first PGA Tour win since 2013.  Love is the third-oldest player to win on the Tour. If you had a chance to watch this great event, you could see why Davis was able to have such success.  He drove the ball well, hit a lot of greens, and hit a lot of his approach shots into close birdie range. For many of you that follow my posts, you know I have devoted a large part of my golf instructional life to coaching competitive players.  Over the years, I have developed a complete strategy for helping better players lower their scores, especially teaching them how to get under par.  In the last few months, one of my professional players had his best two-day professional event, posting rounds of 68-64.  This player has been working on his game and his metal processing to help get his second shots closer to the hole on a regular basis, giving his putter a much better chance to make a putt for birdie. Here is my 10-10-30 breakdown for shooting lower scores.  I am sure that if we break down the round that Davis Love just shot on Sunday, his stats would be commensurate with my theory.  First, if you want to lower your score, you have to achieve these statistics with these three parts of your game: 1.  You have to drive the ball in play.  Your goal is to hit a minimum of 10 fairways per round.  If you don’t have the distance to give yourself a mid-iron into the green on your second shot on a par-4, then you are playing tees that are too long.  You have to be able to get the ball into your mid-iron scoring range off the tee to have a chance to shoot par or better. 2.  You have to be able to hit your regulation iron shots into the middle of the green a minimum of 10 times in your round.  That means you have to be able to hit a par-3 in one shot, a par-4 in two shots, and a par-5 in three shots.  You don’t have to aim at the flag; just hit the middle of the green.  When you can hit 10 or more greens in regulation, you can start to work on hitting at targets closer to the hole. 3.  You have to be able to two-putt every hole and be able to control your first-putt speeds so that you are always with in 12 inches of the hole on every first putt, short or long. The reason you have to control speed is that if you master the pace of your ball rolling on the green, you have a much better chance of making a lot more putts. When you roll the ball at the proper pace, you can be less accurate on your lines, because at the right pace, the ball will go into the cup from more angles if the speed of the putt is right.  If you putt too fast, you shrink the size of the hole. Now, there is much more to cover to take your game under par, like learning to hit your irons to sections of the greens, working on the short game so that you improve your up-and-down scoring when you do miss a green, and learning how to trust your pre-shot routine and the shape of your ball flight, but if you can achieve 10 fairways, 10 greens in regulation, and keep your putts near 30, you will have some of your best scores.   Master Teaching Professional Arlen Bento Jr. is a golf coach, golf sales business owner, golf product developer and golf writer living in Jensen Beach, Florida.   He is a former professional tournament player and is a national award-winning head golf professional at the PGA Country Club at PGA Village in Port St. Lucie, FL.  He can be reached via Facebook at www.facebook.com/arlenbentojr or on his blog http://arlenbentojr.blogspot.com or on his business website www.abjgolfsales.com.

Surveys To Improve Services

By Marc Gelbke One of the single best tools a manager can use to improve his or her club’s services is to introduce customer surveys to its members or public players.  Businesses like airlines, restaurants, and hotels live and die by customer surveys, and the reason they are so successful is because they are so in-tune with their customers’ desires and dislikes. To run a successful golf operation, you, too, must find out your clientele’s likes and dislikes. Conduct a golf course survey of your own, and with the Internet being so popular, why not introduce surveys through your website, Facebook, and e-mail blasts?  Some simple guidelines for successful survey writing you may want to consider are:
  • Write a short questionnaire.  Only the most essential things you need to know should be included.
  • Use simple words.  Remember your clientele’s variety of backgrounds, so keep it short with simple language.
  • Don’t write leading questions, as they demand a specific responds.
  • Avoid double negatives when writing a question, as it may confuse the respondent.
  • Put your questions in a logical order.  Remember, the issue raised in one question may influence how people think or respond to a subsequent question or issue.
It is a good idea to begin a survey with general questions and then ask more specific ones later on.  Complement your survey with a good cover memo or introduction. You may still need to motivate your participants to complete the survey, so the cover memo or introduction is the perfect opportunity to do so by including things like purpose of the survey; why is it important to hear from your players; what impact could the results have for the club and/or players. Include a due date and a person of contact about the survey. You may also consider including a giveaway or raffle for all participants as another form of motivation, such as a dollar amount of your next round of golf, free range balls on the next visit, or raffle off a new set of clubs or gift card for the shop.  Stay in-tune with you players and eliminate the reason why some parts of your club’s business aren’t as successful as they could be.
THE “SECRET” TO THE GAME?

THE “SECRET” TO THE GAME?

For the 40 years that I have played golf, I have been hearing about the so-called “Secret to the Game.” I suppose golfers consider this secret to be the shortcut to scratch golf, a pearl of knowledge that trumps all else. Ben Hogan told us to “dig it out of the dirt.” To me, this means don’t be so foolish; just practice hard and create your own method or “Secret.”   If you examine the method of any great player, some things are obvious. If you look at the way the best players hold the club (grip), there are many subtle variations that allow for great ballstriking. No two players have the same golf swing. When watching golf on TV, you’ll see everyone’s swing is different. There are quick, slow, short and long backswings. Finishes high or finishes low and left – both have been employed to good use.   There have been at least two ball position theories for as long as I can remember: 1) Move the ball back for the short irons and move the ball forward as the clubs get longer; 2) Leave the ball in a constant position (depending on whether it is on the ground or on the tee) and widen or narrow the stance with the right foot only.   Realizing that Hogan, Jack Nicklaus and Byron Nelson all agreed with the second ball position theory, I think we have a chance there to start to find a real pearl. Nicklaus played the ball near his left heel and Hogan a little farther back in his stance, but they kept it constant after settling on a basic position. So, with so many things about the swing differing or negotiable, what is the something that all good players do, or that might be the “Secret”?  All good players touch the ground in the same correct place when they swing the club. They can make the club hit the ground in the correct place, from the correct direction and at the correct depth with every club. That place is near the left heel. A correctly swung club bottoms out just behind a teed driver and just in front of a ball on the ground. I watch people make practice swings and they hit the ground well behind where they intend to put the ball, or they hit the ground someplace different every swing, or they hit the ground in the same place, but it is the wrong place (back by their right foot, for instance).  I’ve had new students tell me they have never made a correct divot in their entire golfing career. When I am working with a student, I explain to them that until they can hit the ground up by their left heel, there is only a limited number of clubs they can hit (short irons) and they will probably never be consistent with their irons and driver on the same day. Their irons will be good and the driver bad and the one day the driver is good, the irons go south. This happens a lot to the person who thinks they must move the ball all over their stance.  Think about it. They hit a drive to start the hole (left-heel ball position), and then they hit a 9-iron out of the back of their stance. Then they hit a driver again and then some other iron and this goes on the whole round. These people end up with a favorite club, which is the one club they get the ball position and stance width correct.  The point is, they are never putting the club into the ground in the same place two swings in a row. They think golf is a major “hand-eye move” and search for the ball with their hands on every swing. I teach my students to hit the ground in the front of their stance with all clubs. They learn that their weight must be on the left foot where the divot will begin. Most times the swing will bottom out where their weight is. So, at impact, your weight must be where you want the divot to begin. Either you shift your weight there or you begin with your weight there (wedge play, pitching and chipping). If, every time your students make a practice swing, they touch the ground lightly by their left heel, they have gone a long way in striking solid golf shots. When they are getting ready to play an iron shot out of the fairway, they should see the practice swing hit the ground lightly, just in front of the ball they intend to hit. They shouldn’t go to the ball until they loved that last practice swing. Then, when playing the shot, they are only trying to reproduce what they felt seconds earlier in the practice swing. By focusing on touching the ground in the same correct spot, the player learns to find the correct width of stance with each club. If their stance is too wide, with a given club, then it will be hard to get their weight past the ball over to their left foot. So, it really doesn’t matter how much attention you pay to other aspects of the game if your students can’t control where their swing hits the ground. When giving a lesson, I know a student is ready to hit balls when they can show me swings that consistently touch the ground correctly. When all swings, with any club, can deliver a square clubface past the left heel, then good shots with any club in your bag is a reality. Sometimes the real “Secret” might be so simple that we look past something that is obvious. Ask your students to understand and focus on touching the ground in the best spot and this “Secret” can become something that should be common knowledge.
MY TOP-THREE LIST OF THINGS THAT HAVE DAMAGED GOLF

MY TOP-THREE LIST OF THINGS THAT HAVE DAMAGED GOLF

Golf is a great game that would even be greater, in my opinion, except for three things that cause me angst: Number 3 – the Stimpmeter.  I actually have friends who call ahead to golf courses to find out what speed the greens are rolling, and refuse to play if not to their satisfaction. When I was growing up, no one gave a hoot about green speed.  Most greens were rather slow, but all we cared about is that they were smooth.  It was rare that balls would roll to the hole and then trickle five to six feet past. All speed has caused is interminable delays as people mark their third and fourth putts. Number 2 – distance.  That’s all we hear about now.  No one thinks about strategy.  All we see in advertising is that this is the longest driver, this is the longest ball, or these irons provide maximum distance.  Isn’t the object of the game to shoot the lowest score? Distance hasn’t made the game better, because to counter it, courses have become longer with more hazards.  The time to play has increased and maintenance costs have been driven up.  Maybe it is time to take note that most of the courses that have been closing in recent years are the so-called championship courses built in the last 20 years. Number 1 – golf carts.  Where to start? From concrete paths that ruin esthetics, ruts and skid marks, to inebriated dopes drag-racing down fairways.  Just when you think you’ve seen it all, the back end of a cart shows up barely visible in one of the course lakes. Those issues aside, what carts have done is obliterate the thousands of caddie programs which benefitted young people in so many ways. Caddying was one of the best learning experiences I ever had.  I witnessed firsthand how adults interact with each other, both good and bad. I learned about rules and discipline.  I saw the nuances of the golf course and how the same could be so different from day to day.  Looking back, carrying those bags all summer was some of the best mentoring I could have ever gotten, not to mention an opportunity to play and grow the game along with thousands of others like me. All of the above were done with good intentions, but let’s not forget where that road can lead.
THE GAME IS ALWAYS BIGGER

THE GAME IS ALWAYS BIGGER

“No one is bigger than the game.”  This is a famous quote from sport that is highly recognized amongst many who have devoted their lives to golf.  Then, “Hello world” appeared on the scene. As Tiger Woods played the game for a period of 7-8 years at a level perhaps higher than any predecessor, we were not only witnessing greatness, but history. He had no competition when he was playing his “B” game, let alone his “A” game. Yes, Ernie Els and Phil Mickelson conquered occasionally, but suffice it to say their respective stars and legacies would have shone far brighter be it not for Tiger’s presence. “Tiger-proofing” golf courses came in style; purses and TV ratings went ballistic; Nike launched  itself into the golf industry the moment Tiger donned the swoosh, and golf became cool from kids to great-grandmothers.  Nary would a minute pass without a Tiger update during tournament telecasts. Then, his public fall from grace, only to be followed with less than “Tiger-like” results, to serious signs of Tiger will never be the same. If Tiger is not the same, how will the game remain healthy?  Tiger is golf. The Golf Channel is even referenced as The Tiger Channel by some.  Sponsors’ dollars will dry up, purses will drop, and tournaments will be forced to dissolve. Tell us it isn`t true! Fast forward to 2015…the year that saved golf?  Or, in other words and punctuation, the year that saved golf!  One could argue Tiger`s 2000 season with three major wins and nine overall victories is the best ever.  One could also argue no one has ever come closer to winning the modern Grand Slam than Jordan Spieth this past season.  One could also make the claim 2015 is/was a defining year in golf. First there was Old Tom, then Harry, Bobby, Byron, “Slammin” Sam, The “Hawk” – otherwise known as Ben – Arnie and his “Army,” Jack, and finally Tiger.  These were the icons of the game. Yes, there was a supporting cast with other excellent players, with some in between generations.  However, these players helped define the game.  What they all held in common was they were actors on a stage. We will never see another Jack Nicklaus, or, who will be the next Jack?  Then Tiger came along.  Few have ever asked who will be the next Tiger, because no one thought it possible, probably because Tiger’s talent and exploits had never before been seen or even fathomed.  Once again, enter 2015.  If Tiger did anything for golf, it was to develop a mindset and confidence amongst the youth of today that has instilled the following attitude: “If he can do it, so can I.”  Athletes are flocking to golf; hence, the journey toward greatness for our present and future stars continues and always will. We are at the dawn of a new era.  The fourth Great Triumvirate. First, there was Harry Vardon, John H. Taylor and James Braid, followed by Byron Nelson, Sam Snead and Ben Hogan.  Later, we were spoiled with Arnold Palmer, Jack Nicklaus and Gary Player.  Barring injuries, we will see Rory McIlroy, Jason Day and Jordan Spieth become the next holders of this unique title. Every player has their respective place within the game, their legacy, their grandeur and stories of folklore, yet no one is irreplaceable.  Golf, the gentleman’s game, trumps all.  It’s just too beautiful a stage with a forever-changing and compelling play.