As a Certified Golf Teaching Professional® Which Social Platform should I use?

By: Kenneth Weaver

When you consider the vast array of Social Media Platforms it can be a daunting task trying to decide exactly where your Social Media presence would be best suited.

First you need to take a close look at your reasons for having a social media presence. Here are a few of the primary reasons why you need a social presence.

  • Establish credibility with new clients/prospects
  • Networking with consumers & Industry leaders
  • Increase business leads/sales
  • Boost SEO for your business website
  • Competitive advantage
  • SMM Drives targeted traffic to your website
  • Helps you build relationships with your audience
  • Which Social Platform/s should I use?

    That can vary depending on the focus of your business as well as the time and energy you have available to maintain your social presence.

    If your time and resources are limited you should have at the least have a Professional Facebook “Business Page” regardless of your business focus.

    For Golf teaching and coaching professionals:

  • Facebook: Your home base for social media marketing. This is also the best platform for paid/targeted marketing in your geographical region through Facebook ad campaigns. Note: 68% of Americans are on Facebook!
  • Linkedin: Your personal professional page to help establish your credibility and network. Linkedin also offers professional business pages that can be very effective, especially if you already have a professional following.
  • Instagram: Popular platform to share images/videos such as golf tips, feature students, feature teams…) all posts can be easily shared on your Facebook business page. Creating posts for Instagram (IG) is quite easy and time efficient with the added benefit that when you post on IG your post can also roll over to your FB page (one post covers two sites). Your IG posts can also be easily shared on Twitter!
  • If you have the time/resources to take things a step further:

  • Twitter: The top social platform to reach out and interact with others of similar interest. You choose who you follow and engage. The more active you are the higher level of engagement and exposure you will receive. You can easily share images/articles from your website to Twitter with “call to action” links back to your desired landing page/s.
  • If you have products or merchandise that you are selling/promoting:

  • Pinterest: This is by far the best social platform to promote products/merchandise for sale. The “pins” are easy to create can direct traffic back to your website or specifically your online marketplace. With Pinterest you set up “boards” covering various topics related to your business or niche. The boards attract followers and in turn the followers see and can click on your pins that display your products/merchandise.
  • The only reason I placed Facebook ahead of Linkedin is that Facebook provides more options for business in regard to targeted marketing and is a more effective platform for building and directing a large audience (68% of Americans are on FB) to your website. That being said having a Linkedin profile and business page is easy to maintain once it is set up. Facebook requires more input to build your following and engagement but is more effective overall.

    Summary

    Regardless which Social platform/s you choose it is vital that you set up profiles that are “Professional” in appearance and a bio that is well written with a clear message stating what you have to offer perspective clients/customers. Another vital element is “engagement” with your following. Unless you are a major celebrity most people won’t engage with you unless you interact back with them. Show them that you care and are interested in what they are posting. Be responsive and reply to comments that followers leave on your timeline. Take a few minutes three or four times a week and cruise your “home feed” and like/comment on your followers content. This more often than not brings them back to your content! As the title implies these are “Social” platforms and social implies that there is two way communication.

    In Social Media marketing (SMM) it is important to remember that your followers (prospects) don’t want to be constantly pitched to – they want honest informative/entertaining engagement. You have to provide them something of value. This can be by the way of entertaining images/videos, education (golf tips) a bit of humor goes a long way!

    If you want people to follow you, it is vital to present them a unique path filled with value that’s interesting to them!

    Note: This is the second in a series of social Media marketing articles. Be sure and click on one or more of the Social Media Icons at the top right of the page to follow us on your favorite social platform. I monitor all USGTF social platforms and will be posting additional articles through those channels. If you have any questions or need assistance in regard to social media marketing, SEO or graphic design feel free to contact me either through USGTF social channels or directly through email: Kenneth@weaverentp.com or on my Facebook business page: https://www.facebook.com/NetWebWeaver/ .

    If you would like a free consultation session with me you can follow link to schedule: CLICK HERE

    My next article is “Do I need a Website for my golf teaching/coaching business”?

    If you’ve found this information to be helpful please take a moment and click on one of the Social Share buttons below.
    To Be Truly Successful, You Need Grit

    To Be Truly Successful, You Need Grit

    By Dr. Michelle Cleere USGTF Contributing Writer Oakland, California

    The definition of grit is as follows: “courage and resolve; strength of character.” I am reading Angela Duckworth’s book, Grit – The Power of Passion and Perseverance.  While I always understood this basic concept, Angela’s research in this area explains grit in much more depth.

    Her research gives grit life by explaining the secret to success. There’s so much important information in Angela’s book, far too much for this conversation. However, let’s discuss it in relation to mental training.

    State of sports today
    Over the past ten years, youth sports have changed. We continue to see a rise of youth sports programs in the U.S.  We have pay-to-play sports outside of the public-school system, and now in the schools. And the status of sports is all encompassing. Many kids start playing sports around 4, 5, or 6 years of age and continue to try to play through college or as a professional (which is typically why they were put into the sport at such an early age).

    As  a  result,  the  youth’s  identity  hinges  on  their sport  and  the  message  received  from  coaches  and parents.  Kids  are  influenced  by  the  messages  they get  about  being  good,  being  intelligent  and  being perfect,  versus  what  they  did  that  was  good,  how they improved, a new skill they learned, and/or their passion and intent.

    Some of the problems associated with it is that youth sports can take over the lives of youths. And this  can  result  in  it  not  being  fun  for  them.  Why? Stress. Pressure. These youths do not have the skills to deal with the pressures.  Not to mention, youths are burnt out by the time they are in middle school and high school because they are playing one sport, year around.

    How we currently think about success
    Angela’s first statements in her TED Talk piqued my interest:  “What struck me was that IQ was not the only difference between my best and my worst students.  Some  of  my  strongest  performers  did  not have  stratospheric  IQ  scores.  Some of my smartest kids weren’t doing so well.”

    Why?  Because  the  smartest,  most  athletic  kids attribute  their  smarts  and  athleticism  to  talent  and aren’t  always  willing  to  persevere  and  be  resilient. Their goal is making sure the outcome is perfect and they are unable to enjoy the process, to be in it. This also means they are unable to deal with challenges and adversity.  They  may  be  okay  dealing  with challenges and adversity the first time, but certainly struggle  and  want  to  give  up  if  it  lasts  longer  than that. So many times, I’ve heard from kids, “I am okay with the first mistake, but if I keep making the same mistake,  I  get  frustrated  and  angry  and  can’t  let  go of it.”

    We’ve taught kids to be afraid of making mistakes. Kids who are afraid to fail don’t succeed.

    What is actually true about success
    “Grit is passion and perseverance for very long-term goals. Grit is having stamina. Grit is sticking with your future, day in, day out, not just for the week, not  just  for  the  month,  but  for  years,  and  working really hard to make that future a reality. Grit is living life like it’s a marathon, not a sprint.” Perfectly said. (Source: Grit by Dr. Angela Duckworth.)

    Grit shows up in different ways but has one theme – drive:
      • •Push through challenges to get your purpose
          •Be open to change and growth
            •Realize that talent is only a small part of the equation
              •Know there is no such thing as perfection and know it sets you up for failure
                •Realize there are challenges and it makes you stronger.

              How do we evolve into this new place?
              “So  far, the  best  idea  I’ve  heard  about  building grit in kids is something called ‘growth mindset.’ This is an idea developed at Stanford University by CarolDweck,  and  it  is  the  belief  that  the  ability  to  learn is not fixed, that it can change with your effort. Dr. Dweck  has  shown  that  when  kids  read  and  learn about  the  brain  and  how  it  changes  and  grows  in response  to  challenge,  they’re  much  more  likely  to persevere when they fail, because they don’t believe that  failure  is  a  permanent  condition.  We  need  to measure  whether  we’ve  been  successful,  and  we have to be willing to fail, to be wrong, to start over again  with  lessons  learned.”  (Source:  Grit by Dr. Angela Duckworth.)

              She goes on to the consequences of a fixed mindset.  When  you  have  a  fixed  mindset  about your   ability,   this   leads   to   pessimistic   thinking about  adversity,  giving  up  on  challenges,  and  not attempting them at all. On the other hand, she notes that a growth mindset leads to optimistic self-talk, which leads to perseverance over adversity.

              So to evolve, you need to think growth; you need to understand that you and your actions really can change. Mistakes are not a permanent, evil beast. Mistakes are learning opportunities where you can grow and improve and advance.

              Everyone plays a role in grit: parents, teachers, and coaches
              Everyone  has  a  responsibility  in  whether  kids choose  to  take  the  path  toward  grit  and  a  growth mindset.  From a young age, kids will imitate what we do.  They hear what we say and interpret what they see and internalize it. Does that mean you have to be a perfect parent, teacher, or coach?  No.  But you have to be aware and understand that there are better indirect and direct messages you can send.

              Wise  parenting,  teaching  and  coaching  is  supportive  and  demanding  –  being  able  to  reflect  on something at which a child failed is an opportunity. It is critical to show them that they are still loved after failing and they are celebrated for it.

              I highly recommend the book Grit – The Power of Passion and Perseverance for all parents, teachers, and coaches. It’s a must-read! Thank you, Angela, for your expansive research in this area.
    Looking Back

    Looking Back

    By Mike Levine, USGTF Master Golf Teaching Professional Port St. Lucie, Florida

    Editor’s note: This is another in our series of articles from the archives of Golf Teaching Pro from the Winter 2014 edition. It was written by now-retired USGTF examiner Mike Levine, and is considered one of the finest articles ever to appear in this magazine. For those of you old enough to remember, it should be a fond reminder of times gone by. If you’re from the younger generation, take a walk back in time when the game was simpler and a certain innocence still existed.

    Having struck my first golf shot more than 55years ago, I enjoy reminiscing about golf’spast and my own golf memories. I miss the sight of a beautifully-grained wooden-headed driver, remembering when the wooden heads seemed normal in size in relation to the ball size…masterly finished, gleaming against the green grass with a bright white ball perched in front, begging to be struck down the fairway.

    I miss those smaller British balls. I believe they were the “Penfold” brand, individually wrapped in colored cellophane, and instead of numbers, the balls came marked with the symbols used on playing cards: hearts, aces, clubs, or spades. Those balls went a mile into the wind.

    It was assumed by all who attempted the game that a certain level of skill would be needed to properly strike the ball. The efforts of such a task were assumed and welcomed. Equipment wasn’t expected to be able to do it for you. In golf’s past, equipment served only as a simple means, as do a pencil and paper, to allow us to express our thoughts or talents. Other than a sand wedge, equipment rarely afforded any advantage to a player. Having good-feeling grips and an adequate number of clubs, rarely the full 14, were the norms for me and for most when I began to play.

    I enjoyed the mystery of the game, and the mystique associated with those who had the “secrets “and were able to propel that little white ball a much longer distance than the effort had suggested. That was the magic that hooked most of us to this game, how easy it seemed when done properly. No forcing the swing; just a smooth flow of the clubhead and the ball was propelled, as if magically, at a distance that would baffle the practitioner. The ball felt “soft” on the clubface, and the sweet spot seemed large enough for the task.

    After all, skill would be needed to repeat this action. A player didn’t expect to buy his expertise with equipment. Lessons and practice were understood to be the components needed for improvement.

    Golf swings were somewhat of a mystery as well, back then. Most great players of the day didn’t know every little detail of their swings. They knew how the swing felt when working well, and during those times, they would just let it be and run with it, and not be too analytical and destroy the fluid feeling. Even teachers of the day kept it pretty simple. They usually stuck only to the fundamentals or simple swing thoughts when giving lessons or helping better players. The golf swing had not been so dissected and analyzed as it is today.

    The video camera’s arrival and evolution changed the golf swing, allowing players and teacher’s instant video feedback and slow-motion replay of swings and swing parts. This technology enabled detailed analysis and understanding of motions that couldn’t be adequately seen by the naked eye alone, forcing the golf swing to become what it has become today – more machine-like and mechanical in nature, and like all scientific analysis, removing the “mystery” and replacing it with cold hard facts.

    We pay a price for this scientific understanding, similar to having witnessed a great magic trick: We enjoy being amused and baffled, but our curiosity nags us to want to know the secrets of such magic until our searching reveals the secrets. It is a bittersweet awareness, similar to unmasking Santa Claus or the tooth fairy. And like most of life today, doing so has taken yet another mystery and sanitized some of the joy out of the “fabric” of the mystique.

    Being a society ruled by technology and scientific method, soon the golf swing would succumb to this search for perfection and understanding. Professionals and teachers alike were now using this new detailed swing analysis to build a modern, more powerful, “more perfect” golf swing. One unexpected result of all this analysis was the inevitable creation of a similar or comparable-looking and functioning golf swing. This scientific observation of the golf swing led all investigators to similar parallel conclusions about the details of what makes a golf swing tick. This is an inevitable side effect of scientific observation: All valid research leads to analogous conclusions, not only homogenizing the “modern golf swing,” but all areas of scientific inquiry.

    This effect spills over into all aspects of modern living. As a society, we are becoming homogenized in what we think, see, hear, eat and believe. And yes, even in the way we swing a golf club!

    The modern golf swing arguably is more powerful and allows some players to hit the ball enormous distances, but in the quest for continued perfection that most modern players are obsessed with, few of today’s players “own” their swings. The constant tweaking causes modern players to never be satisfied, to always be searching for more perfection…never quite having the “finished product.”

    Modern swings are always a work in progress, whereas in days gone past, most great players would embrace their “flaws” and leave them be. The attitude of old was that perfection was not the goal – repeatability was. Most great players of the past all had minor imperfections or flaws in their swings, and were able to win majors with them and achieve greatness. The likes of Nicklaus, Palmer, Player, Trevino, Snead, and the great Bobby Jones, as well as many others, all had “signature flaws.” This made their swings and many others of the era readily identifiable.

    I miss those “old” swings, the ones that added style and humanity to the game…but, such is progress, even in golf.

    Is Golf Too Hard?

    By Mike Stevens, USGTF contributing writer

    In the movie A league of Their Own, Gina Davis, the star player, tells Tom Hanks, the manager, she is quitting because the game is too hard. He replies, “It’s supposed to be hard; if it was easy, everyone would do it. It’s the hard that makes it great.” The difficulty is often cited as a reason golf’s population has declined in recent years or why people don’t take up the game as readily as some might like. I think it’s nonsense. Like anything that is a challenge, few will embrace the challenge, but most won’t. But in a country of 350 million, a few is still a lot. They say 24 million people play golf. Plenty for a thriving industry.

    Is it too hard? Balderdash! Yes, it is hard, but it was never meant to be easy. The game is supposed to test you. In playing it, you learn as much about yourself as anything else you experience in life. Simply put, golf takes effort, and effort takes commitment. It also requires a desire to be good at it because it doesn’t come quickly. To those few that have the mettle, the game is very rewarding despite the hard. As Kipling wrote, “If you can meet with Triumph and Disaster, then you’ll be a man, my son.” Or woman, my daughter – don’t want to be politically incorrect.

    The Spring Practice Plan    

    By David Vaught, USGTF Master Teacher and Hall of Fame Member

    With spring comes the excitement of a new golf season. Helping your students prepare for a fun and great ball striking season is a tremendous opportunity to build loyalty and get referrals.

    One of my core beliefs about the game and the struggle to improve is how poorly and unstructured the average golfer’s practice is. As an instructor, you can make a difference in how your students prepare for success. Let’s lay out some simple solutions and a sample plan to get the wheels turning in your mind about how this can be a success for you and your student.

    Most all of us know the difference between block practice and varied practice, but we should do a quick review. Block is the same task with the same club; varied is changing the task and the club and/or shot selection. We also know that golfers hit too many balls, too fast, and then wonder why they get poor results on the course. To remedy that, we need to be specific and direct about what how to practice.

    First, be adamant about stretching and make a very specific recommendations on stretches. If you are not comfortable with this, there is a bountiful amount of information out there. Pete Egoscue and Roger Fredericks are two I recommend reading. The stretches should be specific to their swing issues and restrictions. It should also be short. Time is critical to a good practice plan.

    Second, block putting to begin. Most golfers start with the driver. Big mistake. This should focus on a specific issue, using an aid. An example would be path or face using some sort of variation of golf tee setup or a putting mirror. Again, short blocks of time. The golfer then should practice from different distances, varying with each ball. Short, long, mid distances. They should play the putt out each time.This is the varied practice.

    Repeat this for chipping. Again, varied practice to finish with two different clubs. If possible, do the same with pitching. Block practice to work on the mechanics and then varied trajectory, never hitting the same shot twice in a row.

    Moving to the full swing, the judgment of the instructor is crucial here. Block practice should be very specific and focused on the golfer’s main challenge: low point, face, path or spin loft. The most effective block practice is with an aid or drill that can be used to create a ball strike. This simulates the condition of ball striking as opposed to swinging at air. There is some use to swings with no ball but they are not as effective. Be specific. For example, 20 balls with drill A and 20 balls with drill B. Once the blocked practice is complete, it is time to practice playing conditions. Tee off with the driver, then pull out an iron for the simulated approach shot. Next would be executing a pitch shot. Teach them to go through the pre-shot routine for each shot. Repeat the previous routine three or four times.

    This sample practice should take 60 to 90 minutes. My suggestion is to write down a basic template and then personalize it for each student.

    A golf instructor is not only a teacher but also a coach, mentor, great golf resource and a motivator. Good luck and have a successful year improving your students and growing the game we love.
    Golf’s Quiet Victories

    Golf’s Quiet Victories

    Dustin Johnson makes a winning putt, and all the world knows about it. The same goes for Jordan Spieth, Phil Mickelson and Tiger Woods. Their exploits are shown on television on a weekly basis, and with our 24/7 coverage of golf on Golf Channel and other media outlets, their victories are known far and wide.

    But what about the “quiet victories” that are known only to their participants? These victories may involve nothing more than playing for pride, all the way to thousands of dollars being wagered on the outcome. No matter how large or small, though, these quiet victories remain outside the realm of public knowledge, even though they occur thousands of times each day.

    There are approximately 15,000 golf courses in the United States, and during peak season there are about 1.5 million people playing golf daily. If you consider that perhaps 10 percent of these people have an average wager of, say, $10 on the line, that comes to over $10 million that changes hands every seven days – more than a typical professional golf purse for that week! Not to mention the countless smaller events that take place, such as state opens, mini-tour events and amateur tournaments that offer merchandise certificates. It is safe to say that the amount of money that is won on the golf course through these means dwarfs what the big boys are playing for each week.

    But money isn’t the only driving force in competitive golf. The pride of winning a drink off your buddy, or even just for bragging rights, happens every day that the game is being played. USGTF president Geoff Bryant is no stranger to the competitive aspect of golf with his friends, but mainly it’s just for fun. He recently came to the final hole at his home course of Yarmouth Links in Nova Scotia tied with a friend who will remain nameless, but for purposes of this article we will call him “Charlie Whitney.” Charlie hit his approach to the final hole to four feet while Geoff was sitting at 40 feet, apparently a sure victory for Charlie. However, Geoff holed his 40-footer which left Charlie completely stunned, to the point that his four-footer never hit the hole.

    Geoff’s quiet victory did not make the papers, nor did he receive international acclaim for it, but the satisfaction of coming out on top, especially when it was completely unexpected, is part of the allure of golf for many. And the prospect of quiet victories of our participants in USGTF regional, national and international events is a driving force for many who show up for these events every year.

    But winning a first-place prize isn’t the only victory that can be had in golf competitions. Merely playing in such events can be a victory, as Tiger Woods has expressed in his comeback year of 2018.There might also be a USGTF member who had to overcome some sort of adversity in order to play in the United States Golf Teachers Cup. Others might consider it a victory if they scored a personal best in a tournament or even in a casual round of golf.

    Then there are victories that aren’t score-related. A golfer, after receiving a lesson from a USGTF professional, might find that his slice is no longer there. That’s a victory, not only for that golfer, but for the teacher who helped him. Another golfer might find that she no longer three-putts with regularity after another lesson, again a victory for both golfer and teacher. There are also quiet non-golf victories that can be had, such as business deals that are sealed during a round. Or maybe getting someone out to the course so that person forgets about his troubles for a few hours.

    All of these quiet victories happen on a daily basis, and the common denominator is the game of golf. It’s one of the many reasons that millions of people believe that golf is the greatest game ever invented. When someone is reveling in their personal quiet victory, it’s hard to argue otherwise.  

    Impact! Understand These Simple Principles

    By Thomas T Wartelle, WGTF Master Professional

    There are five human performance factors that affect distance and direction:

    Direction
    1) Position of clubface at impact to the Intended Target Line: The initial path, the curve of the ball during its flight, and where the ball will finish are all greatly influenced by the clubhead position at impact. 2) Path of the clubhead at impact to the Intended Target Line: The initial direction of the ball is slightly influenced by the clubhead path at impact. Path and clubface position at impact influence the amount of tilt of the spin axis imparted on the golf ball.

    Direction/Distance
    3) Angle of approach: The angle of approach of the clubface at impact influences ball flight, the initial launch angle, spin rate, and true loft of the clubface. 4) Centeredness of contact: Shots not struck on the center of the clubface will result in reduced distance. An off-center hit also imparts curvature (tilt of the spin axis) to the ball via the gear-effect.

    Distance
    5) Clubhead speed:
    There are five human factors that influence clubhead speed at impact:
    a. physical strength
    b. body flexibility
    c. swing technique
    d. leverage
    e. neuro-muscular coordination

    A ball struck on the sweet spot will always leave the clubface very near to the direction the clubface was facing at impact. The ball will curve relative to the differential between the clubface and path of the clubhead at impact.

    Remember my expression – “The clubface sends it, and the differential bends it.”

    In summary, there is only one position in the golf swing that has influence on the ball. This is the moment in time when the clubface strikes the ball. The clubface position at impact is the primary concern. The differential between the clubface and the path of the clubhead at impact create the curvature: left curvature, right curvature, or no curvature.

    The ball will never cross the path of the clubhead (unless it is moved by an outside force, i.e., the wind). The ball has no bias and will react only to the forces applied to it at the moment of truth – IMPACT!
    A Puzzle for the Teacher

    A Puzzle for the Teacher

    By Mark Harman USGTF Course Director Ridgeland, South Carolina

    Let me give you a little background about myself. I’ve been teaching golf since 1989 and have been the USGTF national course director since 1993. That’s a long time! In my journey as a teacher, I’ve read many books, had many discussions with other teachers and am involved in a Facebook group where golf teachers from around the world congregate and throw ideas around. I’ve taught everyone from beginners to professionals.

    The easy part of teaching is seeing what is wrong and what needs to be corrected. With the vast majority of players, even good ones, there is a clear path to improvement the player must take in order to achieve their goals. But there are still times when a student presents a puzzle that is difficult to solve. I think this happens to all teachers, no matter what their abilities are. This is especially true when the player is an extremely good player, or even a great player, and they want to improve.

    The annals of professional golf are littered with players who tried to get better through changing their swings, only to find that what they previously had was what worked best for them. These players never again found the form that made them what they were.

    At the USGTF certification classes, we advise prospective teachers that repeatability is more important than conforming to some sort of model. The trick is in figuring out when a student has the most repeatable swing they can execute and changing it will result in making that student worse, even if the changes make the swing more fundamentally correct according to an accepted swing model.

    I teach at an indoor facility with a GC Quad from Foresight Sports, a launch monitor that gives me every piece of data about the ball and club that I could ever want. We also use high-speed video with two cameras running simultaneously. Combining the GC Quad with the video, there is absolutely no doubt as to what a particular student is or isn’t doing. Despite all this technology and my years of teaching experience, two dilemmas presented themselves to me recently where there may not be a clear path of what to do. I will present them, along with my thinking about why I took the course of action with each student that I did.

    The first involves a young champion golfer who is the best for his age in the entire world. Yes, the entire world. I will not give his accomplishments in order to preserve some sense of anonymity for him. Although I am not his official coach, his father trusts me enough to consult with his son and to give him occasional lessons.

    This kid has an ability for golf that is freakish, reminding one of a young Tiger Woods. Whether he becomes a major champion or never makes the tour remains to be seen, but for now he loves the game and is highly motivated. During his swing, he pushes off his right foot with such force that his right heel is well off the ground during the delivery position (club shaft parallel to the ground and butt end of club pointing to the target on the downswing). His father believes he should have his entire foot on the ground at this stage of his swing, as do the vast majority of tour players. The kid is so talented that he is easily able to do anything you ask him to do.

    I voted that he keep pushing off his right foot and letting the heel come off the ground well before impact. My reasoning was threefold: 1) his swing repeats; 2) it’s a very natural move that kids make because the club is proportionally heavier to them that it is to adults, and 3) when he kept his right foot on the ground, his swing no longer looked smooth and fluid. His current swing also looks very much like what Justin Thomas does, and so far his career has turned out all right. Supremely gifted golfers also tend to find the swing that works best for them, because they are so in tune with their bodies kinesthetically that they can feel what it takes to hit good golf shots time and time again. My belief is as long as he doesn’t stray from the accepted general fundamentals – and it’s hard to see him doing that – he will continue to develop and improve.

    The second dilemma involved a 51-year-old who has a handicap index of +1.3 and wants to get better. He aims with an open stance and his clubhead swing path through impact is approximately four degrees to the right of the target line. He does this because coming down, he drops the clubhead somewhat under the original shaft-plane line he had at address. Swinging in this manner risks “getting stuck” and having to flip and time the hands properly during the release.

    He wanted to have a swing that is more on-plane, and during our first lesson we worked on this. I showed him how he needed to do this and the necessary drills. We left it at that. A couple of months later, he came back and had the exact same swing he had prior to the first lesson. I told him that because he did not change his swing in any appreciable manner, he needed to keep what he had: open stance and swinging inside-out. Zach Johnson and Tom Lehman immediately come to mind when you think of current players, not to mention Lee Trevino in the past.

    He mildly objected because he wanted a swing that was more “correct.” I told him that his swing path was incredibly consistent, so why change it? The only problem he had was the occasional hook and block, and that was because his grip was too strong. A full release led to a hook and holding off the release led to a block right, so he was attempting to hit it at the target by half-releasing, which is the worst thing you can do. We weakened his left-hand grip slightly and had him fully release, which led to a beautiful little draw. The only problem was because his swing path was so far to the right, the ball kept finishing to the right of the target. Opening up the stance more than he had been doing was the easy solution to that problem. He now was able to fully release without fearing a hook and the ball was now finishing at the target.

    Had this student brought a more on-plane swing to me for the second lesson, I would have kept him on that path. But because he didn’t, it seemed that his natural tendency to swing inside-out was too strong for him to overcome. Although the instruction I came up with left the student with a more “incorrect” swing according to presently accepted swing models, it fixed his problem and led to more consistent ballstriking.

    Other teachers might have had the young champion golfer keep his right foot on the ground longer, and to keep directing the 51-year-old golfer to swing more on plane – and they may well not be incorrect. When there are multiple courses of possible action to take with a student, take time to think it through and then trust your instincts. Doing so will serve you well when faced with these teaching puzzles.

    U.S. Pro Hickory Coming This Month

    The annual USGTF-sponsored Unites States Professional Hickory Championship at historic Temple Terrace Golf & Country Club in Tampa, Florida, will take place on Monday, February 25, 2019. The championship is open to male and female golf professionals and hosted by Mike Stevens, USGTF Southeast Region director. This tournament is a testament to the history and heritage of our game as it was first played with hickory-shafted golf clubs. It honors the memory of John Shippen, America’s first golf professional, and the 1925 Florida Open, in which all the prominent pros of the day played. Information and entry forms can be obtained at www.usprohickory.com, or contact Stevens at ams1127@msn.com. Clubs are provided for participants by the tournament committee, if needed.
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    USGTF Regional Action Announced

    Southeast -This year’s tournament is returning to a USGTF favorite, GlenLakes Country Club in Weeki Wachee, Florida, with a new date of Saturday and Sunday, May 18-19. This private course is challenging, beautiful and impeccably maintained. Mature stands of oak and pine, water features, undulating hills and sand traps provide endless variations of play. A prize fund of $1,000 and the Southeast Trophy is assured with a field of 12 players. It is also a good opportunity to catch up with fellow members and plan future events for the section. Entry deadline is May 10. Questions, contact region director Mike Stevens at ams1127@msn.com. Entries should be sent to the USGTF office at:

    USGTF 200 S. Indian River Drive, Suite #206 Fort Pierce, FL 34950

    If paying with credit card, call the office directly at 888-346-3290.

    Southwest – The USGTF Southwest Region Championship will be held Saturday and Sunday, May 4-5, at Ridgeview Ranch Golf Course in Plano, Texas. Region director Bruce Sims is the host. A practice round is available Friday, May 3, for a cart fee, and a dinner will be held that evening. The entry fee is $225, and an optional $20 skins game is available. For more information and to enter, please contact Sims at (214) 475-5168.

    Northwest – The USGTF Northwest Region Championship will be held Wednesday and Thursday, May 15-16, 2019, at TPC Harding Park in San Francisco, California, with region director Nathan Guerrero serving as tournament host. The entry fee of $295 includes two days of golf and prize money, and division play will be based upon the number of entrants. To enter, send your name, age, gender, telephone number, email address and a check for $295.00 to Nathan Guerrero, USGTF Northwest Director, 736 Guerrero Street, San Francisco, CA 94110. The entry deadline is April 20, 2019.

    Northeast – The USGTF Northeast Region championship will be held Friday, June 21, with tee times beginning at 12:00 noon, at Mercer Oaks West in West Windsor, New Jersey. The entry fee is $165 and there will be prize money in each division, as well as event champion prize money. Practice rounds are available at a discounted rate from the out of county rate. To enter for for more information, please call USGTF Northeast Region director Bob Corbo at 609 -520-0040, or email him at simductivegolf@gmail.com.

    Central – The 2019 USGTF Central Region Championship, a 36-hole stroke play event, will be held Sunday and Monday August 4-5, at Pheasant Run Golf Course in Canton, Michigan. For more information and to register, please contact Central Region director Brent Davies at (248) 701-6843 or e-mail at btkadavies@comcast.net.